"Nobody likes salespeople…
Which is exactly why this works!"
The twelve point guide to
closing more sales
"NOBODY LIKES SALESPEOPLE…
WHICH IS EXACTLY WHY THIS WORKS!"
The twelve point guide to
closing more sales

From Matthew Elwell
West Midlands, UK

Anyone who’s responsible for sales should ask themselves this question:

What would business look like if every prospect was closed?

Now obviously closing every single prospect is a bit of an exaggeration, but we all know plenty of them slip through the net.

It’s so common to come away from a sales conversation thinking:

“I should have said that…”

“I should have done this…”

“I’ve let them slip away!”

Let's be honest:

It can be frustrating.

It can be overwhelming.

But it’s also completely avoidable.

These afterthoughts are a direct result of not having a solid, systematic sales process in place.

Looking around, you’ll notice a few common habits...

Salespeople are often:

  • Great at taking “sales orders”, but not that great at the actual selling itself
  • ​Unable to differentiate between "selling" and "closing" (these are two completely different skill sets and should never be mixed up)
  • Prone to skip the prospecting and selling process and go straight for the jugular (i.e. the old fashioned hard sell, buy-or-die mentality)
  • ​Filled with dread when faced with difficult questions, objections or concerns

    And finally...
  • ​Terrified of “asking the question” i.e. getting the deal closed!

Just about anywhere I go in business and in life, and whenever I speak with business owners of all sizes in various industries, I find at least some, if not all, all of these habits in action!

The truth is, we're all hard-programmed with a fear of sales, and it rears its ugly head, whether you're selling or being sold to.

Now even though these habits are killing businesses around the globe...

It doesn't have to be this way.

Which brings us to this book:

'Open With A Close' sets out my unique, twelve-step process to close more business.

And unlike most sales systems, this is NOT about the usual copy-and-paste scripts, or "call 1,000, sell 10" persuasion rubbish!

Rather, Open With A Close is a skeleton sales and closing system that provides the foundations and blueprint and allows anyone to make it their own.

Even better, it requires absolutely no “add-ons” to make it work.

It’s an internalised system, not a marketing gimmick or part of a larger, complicated series of tactics.

That means:

Of course, all of those are helpful and nice to have, but with this system they’re not required.

But enough of me talking about it…

'See' It By Clicking Below To Secure A Free Copy*

*Just cover the postage & packaging fee

Plus as a thank you, get a free copy of the Open With A Close ebook AND the Open With A Close Video Series!

Here's How It All Works...

Open With A Close is split into two parts:

Part One: The Foundations

This covers the all important things to get started and be ready to implement the system.

Such as:

  • Having a clear mindset which is aligned with a mission and purpose
  • Activating and connecting with the heart, rather than the head
  • Understanding how the human brain works, specifically the parts the spark fear
  • ​How to ask Hard High-Quality Questions, because whilst hard selling is telling, great selling is asking
  • ​The importance of maintaining a great state, being clear, focused, confident and in positive energy

Part Two: Open With A Close

Once we’ve got the foundations laid, it’s time to learn the system and put it to use.

This section lays out all 12 steps to Open With A Close step by step, with various accompanying scripts and scenarios, to help absorb the content.

  • STEP #1 - Data Means Certainty
  • STEP #2 - Marketing Rapport Words
  • STEP #3 - Control Your Thoughts
  • STEP #4 - Desired Outcome
  • STEP #5 - Certainty Checklist
  • STEP #6 - The First Four Seconds
  • STEP #7 - The Golden Question
  • STEP #8 - Power of the Pause
  • STEP #9 - Close & Stalls
  • STEP #10 - Stall or Close
  • STEP #11 - Exchanging Money & The Sixteen-Digit Close
  • STEP #12 - Thank You & Referral
  • STEP #1 - Data Means Certainty
  • STEP #2 - Marketing Rapport Words
  • STEP #3 - Control Your Thoughts
  • STEP #4 - Desired Outcome
  • STEP #5 - Certainty Checklist
  • STEP #6 - The First Four Seconds
  • STEP #7 - The Golden Question
  • STEP #8 - Power of the Pause
  • STEP #9 - Close & Stalls
  • STEP #10 - Stall or Close
  • STEP #11 - Exchanging Money & The Sixteen-Digit Close
  • STEP #12 - Thank You & Referral

Ultimately, Open With A Close is a system that's congruent, adaptable, proven to work, and it FEELS good!

By having certainty, confidence, and purpose, fear is understood and removed from both sides, allowing for the focus to be on the details and ensuring a good deal for all sides!

So Here’s What You Can Get Today:

A free* paperback copy of Open With A Close (retails for £11.99 on Amazon)

*Just cover £2.80 for postage and packaging.

PLUS:

  • FREE BONUS #1: Instant access to the Open With A Close ebook
  • FREE BONUS #2: Instant and lifetime access to the Open With A Close Video Series
  • FREE BONUS #3: A free 20-minute ‘Punt With a Q’ call with one of the Elite Closing Academy team!

Get all of the above today for just £2.80!

So here’s what I'm offering today:

A free paperback copy of Open With A Close (retails for £11.99 on Amazon)

Just cover £2.80 for postage and packaging.

PLUS:

  • FREE BONUS #1: Instant access to the Open With A Close ebook
  • FREE BONUS #2: Instant and lifetime access to the Open With A Close Video Series
  • FREE BONUS #3: A free 20-minute ‘Punt With a Q’ call with one of the Elite Closing Academy team!

Here's A Glimpse At What People Have Been Saying About This Book...

Al Tepper

TepFu Marketing & UberNeuro

"Let me tell you what will happen if you buy this book.
You will learn how to objection handle so you can close those who genuinely need what you do..."

Veronica Pullen

CEO of Mile Deep Marketing

"This method has heart...
I love the way Matt teaches sales.
He brings a vast depth of knowledge and experience to the table but, more then that, his OWAC method has heart.
He cares."

David Walsh

YouTube Strategist

"I felt sales was all about 'persuading' people to become a customer...
But with the Open With A Close process, it's the exact opposite..."

Sally Wright

Sally Dreams Photography

"He really is the master and I’d highly recommend anyone who hates selling to go see Matt - I can guarantee he’ll change your mind."

The Age-Old Hard Sales Techniques Just Don't Work...

They're full of persuasion and trickery - they might generate a few sales here or there, but they don't bring clients for life.

Open With A Close is completely different.

There's no persuasion, there's no hard-selling, and there's definitely no putting transactions before relationships.

But it gets the job done.

Here's a breakdown of what's included:

Open With A Close Book (paperback & ebook)

The Twelve-Point Guide To Closing More Sales

This book is the result of 18 months of teaching, research and writing.

And a whole lifetime of action.

The majority of people I’ve trained and worked with don’t class themselves as “salespeople”…

But the truth is, we all have to sell at some point.

'Open With A Close’ provides a clear process to do exactly that, in the most humane, congruent way possible, covering:

  • The twelve-step Open With A Close system to increase conversions by up to 64%
  • How to speak to prospects and potential customers with increased belief and confidence
  • Why the human brain is programmed for fear, and the six questions to ask prospects to bypass it quickly and effectively
  • How to overcome objections such as "I can't afford it" or "I haven't got time" with ease and elegance
  • How to use the Golden Question to close more business and generate greater revenue

Plus, after ordering a free paperback copy, we'll send you the ebook version straightaway.

But it doesn't just stop with my book...

Here's what you're also getting today:

Open With A Close Book (paperback & ebook)

The Twelve-Point Guide To Closing More Sales

This book is the result of 18 months of teaching, research and writing.

And a whole lifetime of action.

The majority of people I’ve trained and worked with don’t class themselves as “salespeople”…

But the truth is, we all have to sell at some point.

Open With A Close’ provides a clear process to do exactly that, in the most humane, congruent way possible, covering:

  • The twelve-step Open With A Close system to increase conversions by up to 64%
  • How to speak to prospects and potential customers with increased belief and confidence
  • Why the human brain is programmed for fear, and the six questions to ask prospects to bypass it quickly and effectively
  • How to overcome objections such as "I can't afford it" or "I haven't got time" with ease and elegance
  • How to use the Golden Question to close more business and generate greater revenue

Plus, after ordering a free paperback copy, we'll send the ebook version straightaway whilst you wait for the physical copy to arrive.

But it doesn't just stop with my book...

Here's what else I'm offering today:

Open With A Close Video Series

The official 19-part video companion to the book!

Books are great...

But as with anything, there are always things that need extra clarity and depth.

That's why I recorded this 19-part video series where I deep-dive the book, chapter by chapter, adding lots of extra content and clarity to make sure you get MAXIMUM benefit out of the book.

After placing an order for Open With A Close, it enables instant and unlimited access to all 19 of these videos - giving the full OWAC experience!

And there's one more thing I'm giving away today...

This is an optional extra, completely free of charge, but alone has the potential to the help close sales deals almost immediately:

Open With A Close
Video Series

The official 19-part video companion to the book!

Books are great...

But as with anything, there are always things that need extra clarity and depth.

That's why I recorded this 19-part video series where I deep-dive the book, chapter by chapter, adding lots of extra content and clarity to make sure you get MAXIMUM benefit out of the book.

After ordering Open With A Close, you get instant and unlimited access to all 19 of these videos - which is the full OWAC experience!

And there's one more thing I want to give away today...

This is an optional extra, completely free of charge, but alone has the potential to the help close sales deals almost immediately:

20-Minute 'PUNT With A Q' Call

Have a consultation (on us!) with one of my highly trained Elite Closers

One prospecting method I use is called 'Punt With A Q':

P - Pain
U - Urgency
N - Need
T - Trust
Q - Quantitative

Great selling is all about asking great questions, and by asking high quality questions linked to these 5 things, it enables prospects to find the truth for themselves.

Once a prospect finds the truth for themselves, they don't feel pressured or hard-sold.

On this free and completely optional 20-minute call, discover exactly how the 'PUNT With a Q' formula works and how to use this approach with prospects.

You'll also have the chance to ask one of my highly-trained team any other questions on sales and closing.

This call is available to book immediately upon ordering 'Open With A Close'.

20-Minute
'PUNT With A Q' Call

Have a consultation (on us!) with one of my highly trained Elite Closers

One prospecting method I use is called 'Punt With A Q':

P - Pain
U - Urgency
N - Need
T - Trust
Q - Quantitative

Great selling is all about asking great questions, and by asking high quality questions linked to these 5 things, enabling prospects to find the truth for themselves.

Once a prospect finds the truth for themselves, they don't feel pressured or hard-sold.

On this free and completely optional 20-minute call, discover exactly how the 'PUNT With a Q' formula works, and how to can use this approach with prospects.

You'll also have the chance to ask one of my highly-trained team any other questions you have on sales and closing.

Book in this call immediately upon ordering a copy of 'Open With A Close'.

Frequently Asked Questions

What makes this book different from all the other sales stuff out there?

In summary, three things:
1) It differentiates between selling and closing. These two things are not the same, and most sales material out there treats them as though they are.

Trying to close someone who isn’t sold can be a struggle.

Trying to sell someone who’s ready to be closed will lose you a sale.
2) Open With A Close is a “skeleton” system; it can be moulded to each individual person. No need for a personality transplant to become something out of ‘Wolf of Wall Street’!
The majority of the focus is on mindset and language, these elements being added to what you already have to take it from good to great.

3) Other people’s systems won’t be found in this book.

Normally when reading a sales book, there are many concepts and ideas that have been developed and made famous by other people. None of that in here I’m afraid.

I don’t consider myself a salesperson, how can this book help me?

The majority of people I’ve trained and worked with wouldn’t class themselves as “salespeople” either.

They’re coaches, consultants, trainers, authors, speakers, and experts operating across a vast range of industries, from corporate level selling B2B, all the way to Personal Trainers, Parenting Consultants and even Sex Coaches!

The truth is, we all have to sell at some point. Open With A Close provides a clear and solid process to do exactly that in the most humane and congruent way possible.

I’ve read a lot of books, is this just another “theory book” or is it actually practical?

This is hands on 100%.
There are tons of exercises and case studies littered throughout the book, plus the accompanying video series provides more practical advice and guidance.

This is a living book that will become your companion and reference, not collect dust on a bookshelf somewhere.

Why is the book free?

I personally have a mission and purpose to change the way the world operates with sales. This is only my first book (there’ll be many more to come) and it’s the foundation of what I teach.

Therefore this is my little gift out into the world.

(Yes, that’s a bit woo-woo, but oh well!)

How do I access the video series?

Upon purchase, you’ll receive an email containing log-in information and a link to access the videos.

You’ll have lifetime access to them and can watch/re-watch them whenever.

Are there any hidden fees or subscription charges?

Absolutely not.

We all know people who have been stung by this before, such as by that leggings brand (know the one?!).

You'll only pay the final amount at the bottom of the order form.

Skipped to the bottom to find out what the offer is? Here it is:

1) A FREE paperback copy of Open With A Close (retails for £11.99 on Amazon)*

This is my unique, twelve step process to close more business. It provides the foundations and blueprint and allows anyone to make it their own.

Just cover the £2.80 Postage & Packaging and I will ship my bestselling book 'Open With A Close' .

PLUS:
2) Instant access to the Open With A Close ebook!

No need to wait, get started immediately before the paperback arrives!

PLUS:
3) Instant and lifetime access to the Open With A Close Video Series!

This is a series of 19 videos where I deep-dive into the book, chapter by chapter, adding lots of extra content and clarity to make sure you get MAXIMUM benefit out of the book.

Get all of the above today for just £2.80!

Simply click the button below to claim this limited offer. It only takes a minute, and your information is 100% secure.

0121 667 4502
Shadowbrook Court, Shawdowbrook Lane,
Hampton-in-Arden, B92 0DL

© 2020 Elite Closing Academy

Copyright © 2020 Elite Closing Academy. All Rights Reserved. All Wrongs Reversed

This site is not a part of the Facebook™ website or Facebook™ Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.

DISCLAIMER: The sales figures stated on this landing page are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We're not implying you'll duplicate them (or do anything for that matter). The average person who buys "how to" information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action.

0121 667 4502
Shadowbrook Court, Shawdowbrook Lane,
Hampton-in-Arden, B92 0DL

Copyright © 2020 Elite Closing Academy. All Rights Reserved. All Wrongs Reversed

This site is not a part of the Facebook™ website or Facebook™ Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.

DISCLAIMER: The sales figures stated on this landing page are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We're not implying you'll duplicate them (or do anything for that matter). The average person who buys "how to" information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action.