FREE ONLINE MASTERCLASS:
“They Said ‘It’s Not the Right Time’ or 'I Can't Afford It Right Now' — But That Wasn’t the Real Reason…”
Join This Free Masterclass to Learn the 3-Step Framework That Helps You Decode What Buyers Really Mean — So You Can Confidently Close More Sales Without Feeling Pushy or Getting Ghosted.
Thursday August 28th, 2025. 8:00PM
In This Training, You'll Discover:
Why buyers rarely say what they actually mean—and how to hear what’s underneath the words so you can instantly shift the outcome of your sales calls.
The 3A Framework for elegantly responding to hesitation—so you stop losing sales at the last minute and start closing with confidence and clarity.
How to tell the difference between a real objection and a throwaway statement—so you don’t waste time chasing the wrong conversations or backing off too soon.
The “Bullseye Mirror” listening technique—a simple but powerful method that builds instant trust, deeper connection, and helps you guide prospects to a yes.
How to remove internal hesitation and self-doubt—so your energy stays strong and positive, and your confidence transfers to the buyer.
How to close more sales in a human, values-led way—without ever sounding salesy, manipulative, or over-explaining yourself.
Meet Your Instructor: Matt Elwell
When it comes to overcoming objections and closing sales, Matt Elwell doesn’t just teach it—he’s done it, and for over 22 years. As the founder of the Elite Closing Academy, Matt has helped thousands of business owners and sales teams handle objections with confidence and grow their revenue:
- Turned objections into £16M in sales using the exact frameworks he’ll teach you in this masterclass.
- Helped businesses like London City Smiles increase revenue by £714K in just 12 months by mastering objection handling.
- Trains 150+ businesses annually to eliminate hesitation and close more deals faster.
- Author of two bestselling sales books, Open with a Close and Cold to Sold, used in 19 countries to improve sales performance.
- Created a simple, repeatable 3-step system for handling any objection, now used by entrepreneurs and sales teams worldwide.
Matt’s proven techniques will show you how to turn “I can’t afford it” or “It’s not the right time” into a confident YES—without pressure, fear, or compromise. Join this masterclass and learn directly from the best.
3,500+ entrepreneurs have also used the strategies you're about to learn to make more sales and grow their businesses
“The training Matt and his Team do is a skill I will now use in ALL aspects of my business, it is all geared around improved human to human communication and that is something we do every single day so why wouldn’t you want to get better at it? Within 24 hrs of spending a day with Matt I did a (qualified) ‘cold call’ to a contact in my ‘computer phone’ and signed a 18-month agreement valued at just under £100k.”
Google Review from S. Barratt
I’m a big fan of learning from the best. When it comes to sales and closing, Matt Elwell is certainly the best in this space.
I have now worked with Matt for more than 5 years and can honestly say every time I spend time with him and the team I benefit so much.
Google Review from S. Hussain
Incredible open environment, content is world class. Very honest and transparent.
The techniques learnt are implementable straight away and actually make sense!
Google Review from M. Darby
Thursday August 28th, 2025. 8:00PM