IRRESISTIBLE OFFER MASTERCLASS
How to create offers that customers say yes to without lowering your price.
So you can sell more premium services and grow your business in the next 90 days
Saturday 8th March, 2025. 11:45AM
Trusted by thousands of service businesses worldwide
In This Training, You'll Discover:
Why most offers get ignored and how to make yours stand out in a crowded, noisy market
How to package your product or service as a premium experience so customers are excited to buy without hesitation
The psychology behind pricing and why lowering your price actually pushes buyers away (plus what to do instead)
The “Grand Old Duke of York” pricing strategy – a game-changing way to position your fees that makes buying feel easy
Why customers hesitate (even when they want to buy) and how to structure your offer so it removes resistance instantly
How to present your offer with total confidence so you never feel awkward or defensive about your pricing again
A simple, proven template for crafting an Irresistible Offer – so you can implement what you’ve learned immediately and start closing more sales!
Meet Your Instructor: Matt Elwell
When it comes to asking the right questions to close more sales, Matt Elwell doesn’t just teach it—he’s mastered it over 30 years. As the founder of the Elite Closing Academy, Matt has helped thousands of business owners and sales teams transform their conversations into revenue.
- Turned conversations into £16M in sales using the offer framework he’ll teach you in this masterclass.
- Helped businesses like London City Smiles increase revenue by £714K in just 12 months by mastering the art of sales conversations and presenting the right offers.
- Trains 150+ businesses annually on how to create and position their offers, build unshakable confidence, and close more deals—without pushy tactics.
- Author of two bestselling sales books, Open with a Close and Cold to Sold, used in 19 countries to help entrepreneurs master ethical, high-converting sales.
- Developed a simple, repeatable system that makes it easy for anyone to structure their sales conversations for more YESes and fewer “I need to think about it” responses.
Matt’s philosophy is simple: The right questions, asked the right way, turn hesitant prospects into confident buyers. If you’ve ever had a great sales conversation that went nowhere, this training will show you how to fix that—fast.
Join this masterclass and learn create an irresistible offer and close more deals without chasing, convincing, or over-explaining.
3,500+ entrepreneurs have also used the strategies you're about to learn to make more sales and grow their businesses
“The training Matt and his Team do is a skill I will now use in ALL aspects of my business, it is all geared around improved human to human communication and that is something we do every single day so why wouldn’t you want to get better at it? Within 24 hrs of spending a day with Matt I did a (qualified) ‘cold call’ to a contact in my ‘computer phone’ and signed a 18-month agreement valued at just under £100k.”
Google Review from S. Barratt
I’m a big fan of learning from the best. When it comes to sales and closing, Matt Elwell is certainly the best in this space.
I have now worked with Matt for more than 5 years and can honestly say every time I spend time with him and the team I benefit so much.
Google Review from S. Hussain
Incredible open environment, content is world class. Very honest and transparent.
The techniques learnt are implementable straight away and actually make sense!
Google Review from M. Darby
Saturday 8th March 2025. 11:45AM
