FREE PERFECT SALES CONVERSATION MASTERCLASS:
Remove The Guesswork And Turn Your New Questions Into Real Sales
Discover the Proven Framework to Use These 25 Powerful Questions the Right Way—So You Can Get More YESes Without Feeling "Salesy" or "Pushy."
Combine this training with your template to start selling more with ease today
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In This Training, You'll Discover:
How to Turn the 25 Powerful Questions Into Sales—so you don’t just have them, but actually know when and how to use them to get more YESes.
The ‘Doctor’s Approach’ to Selling—so you can ask the right questions at the right time and uncover exactly what’s stopping your prospects from buying.
The #1 Question That Gets to the Truth Fast—so your prospects stop giving you vague, time-wasting answers and start telling you what they really need to say yes.
How to Stop Losing Sales by Talking Too Much—and instead, use strategic questions to guide prospects toward closing themselves.
Why Just “Having Good Questions” Isn’t Enough—and how to structure your sales conversations so they lead naturally to a confident YES.
The Simple Shift That Turns Objections Into Buying Signals—so you can handle “I need to think about it” or “I’m not sure” without feeling pushy.
Meet Your Instructor: Matt Elwell
When it comes to asking the right questions to close more sales, Matt Elwell doesn’t just teach it—he’s mastered it over 22+ years. As the founder of the Elite Closing Academy, Matt has helped thousands of business owners and sales teams transform their conversations into revenue.
- Turned conversations into £16M in sales using the exact questioning framework he’ll teach you in this masterclass.
- Helped businesses like London City Smiles increase revenue by £714K in just 12 months by mastering the art of sales conversations.
- Trains 150+ businesses annually on how to ask the right questions, uncover the truth, and close more deals—without pushy tactics.
- Author of two bestselling sales books, Open with a Close and Cold to Sold, used in 19 countries to help entrepreneurs master ethical, high-converting sales.
- Developed a simple, repeatable system that makes it easy for anyone to structure their sales conversations for more YESes and fewer “I need to think about it” responses.
Matt’s philosophy is simple: The right questions, asked the right way, turn hesitant prospects into confident buyers. If you’ve ever had a great sales conversation that went nowhere, this training will show you how to fix that—fast.
Join this masterclass and learn how to use the 25 Powerful Questions the right way—to close more deals without chasing, convincing, or over-explaining.
3,500+ entrepreneurs have also used the strategies you're about to learn to make more sales and grow their businesses
“The training Matt and his Team do is a skill I will now use in ALL aspects of my business, it is all geared around improved human to human communication and that is something we do every single day so why wouldn’t you want to get better at it? Within 24 hrs of spending a day with Matt I did a (qualified) ‘cold call’ to a contact in my ‘computer phone’ and signed a 18-month agreement valued at just under £100k.”
Google Review from S. Barratt
I’m a big fan of learning from the best. When it comes to sales and closing, Matt Elwell is certainly the best in this space.
I have now worked with Matt for more than 5 years and can honestly say every time I spend time with him and the team I benefit so much.
Google Review from S. Hussain
Incredible open environment, content is world class. Very honest and transparent.
The techniques learnt are implementable straight away and actually make sense!
Google Review from M. Darby