Cold To Sold Book - Sales Training | Elite Closing Academy

Frustrated by Leads, Followers or LinkedIn Connections Going Nowhere?

Discover the Proven Formula to Turn Them Into Eager, Paying Clients Who Can’t Wait to Work with You!

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Here’s What UK Business Owners Are Saying About COLD to SOLD

"I'm Now Working Towards a Multi-Six-Figure Business"

“Cold to Sold lays out the structured sales process that took my confusing 27 products

down to 4 and provided the first step in working towards my now multi-6-figures business.”

– Paul Tinker, MD, The Construction Training Academy

“Cold to Sold took away the need to ‘convince’ and ‘persuade’ prospects. I can now effortlessly get clients by and focus on results.”

– Joey Bleetman

“This helped me understand how to structure the customer journey before they get to the close.”

– Jo Moorcroft

“Matt’s first book ‘Open with a Close’ helped me close £100K in 10 months. This one goes even more in-depth. I can’t wait to see the impact it has on my business” – Andy Nisevic

"If you want to more NATURALLY SELL & GROW your business and HELP MORE PEOPLE, drop everything and read this book today"

Jeff Mask - MASK Principles | Elite Executive Coaching

Meet Nick James And Matt Elwell

Nick James, founder of Expert Empires and co-founder of Elite Closing Academy, has helped over 10,000 experts scale their businesses through lead generation, audience growth, and revenue expansion.

His Expert Empires events, featuring industry giants like Gary Vaynerchuk, Marie Forleo & Grant Cardone, providing cutting-edge training for coaches and entrepreneurs.

Matt Elwell, co-founder of Elite Closing Academy, leverages over 22 years of sales expertise to transform how businesses sell.

With his human-focused, 3-step sales framework, Matt has helped businesses across 19 countries increase conversions and revenue, scaling the Academy to seven figures since 2018.

Nick James, founder of Expert Empires and co-founder of Elite Closing Academy, has helped over 10,000 experts scale their businesses through lead generation, audience growth, and revenue expansion.

His Expert Empires events, featuring industry giants like Gary Vaynerchuk, Marie Forleo & Grant Cardone, providing cutting-edge training for coaches and entrepreneurs.

Matt Elwell, co-founder of Elite Closing Academy, leverages over 22 years of sales expertise to transform how businesses sell.

With his human-focused, 3-step sales framework, Matt has helped businesses across 19 countries increase conversions and revenue, scaling the Academy to seven figures since 2018.

The Result Of Reading This Book

Increase The Performance Of Your Business:

Learn the phase of business growth you are currently in and what to focus on now to increase results all round.

Become Seen By The Right People That Need What You Do:

Making sure that you being seen and heard by the correct people will be the you can ignore vanity metrics and focus increase the amount of clients that buy.

Create A Clear Journey For People To Buy From You Effortlessly:

Making a clear path for people to move along your pipelines or funnels to become paying clients faster.

How To Scale All Results Within Your Business:

When you are the bottle neck to your business growing, it’s time to hire the right people that will get the same or better results than you did..

How To Correctly Convert Sales From Inbound Or Cold Leads:

Whether people call your business from google or you have to (and may avoid) call them. Get a structured process of the do’s and don’t’s when it comes to closing the sale

This Book Will Help These Niches To Convert More Business

Fitness & Wellness

Personal Development

Business Coaching

Financial Services

Property Investing

Health & Wellbeing

B2B Sales

Consulting Services

Marketing Agencies

SaaS

Recruitment and HR Services

Online Education & Courses

Event Management & Planning

Here's Some Of The Content Covered In This Book

6 Essential steps to secure the sale – you will finally understand why sales are really not converting) – Page 156
How to position your fees correctly – so clients don’t get scared off by the price – Page 83
Perfectly package your offer – you will become even easier to buy from – Page 42
Becoming a authority in your niche – Page 31
Converting corporate opportunities – (if you work in the corporate space this section is relevant)- Page 127
The winning questions that convert – the exact questions and words to be using in your conversations – Page 175