Have you ever stared at a cold lead and felt a mix of dread and uncertainty?
Or when you try to make a sales call, you hear a little voice in your head saying:
“I hope they don’t answer”?
Then you need to hear this today.
You’re not alone.
Many business owners and sales professionals hate speaking to “cold leads” and struggle with turning cold prospects into eager buyers.
And it’s NOT because you don’t have a great product or service…
OR because you lack skill or passion for what you do.
It’s because you haven’t yet found a sales process that aligns with your values and feels natural to you.
This may show up in the signs of:
Struggling To Build Rapport:
You can instantly feel the trust isn’t really there and the conversation feels rigid.
You Feel Uncomfortable Asking For The Money:
The idea of asking for the money either makes you feel nervous or even wrong inside.
You Are Guilty Of Talking Way Too Much:
Trying to give the prospect all bits of information as to how it all works and you realise you was the one speaking most of the conversation and not them.
You Tell Yourself: “I’m Not A Sales Person”:
You offer an incredible service that delivers real results, but selling isn’t your strong suit, so you tend to shy away from it and it’s costing you.
You Avoiding Following Up:
Plenty of people have shown interest but you hesitate to follow up because you don’t want to come across as pushy or a hard sell.
The Sale Stumbles At Closing:
Instead of smoothly guiding the sale to a close with a clear sequence, it often feels improvised, making objections appear at the end.
That’s why converting cold prospects can feel like navigating a maze blindfolded.
But what if you could become someone people actually want to buy from?
Imagine approaching every cold prospect with confidence, armed with a strategy that turns skepticism into interest.
Picture yourself easily guiding conversations from “Who are you?” to “How soon can we start?”
This is where Cold to Sold comes in.
Cold to Sold isn’t just another sales book.
It’s your roadmap to becoming the go-to solution in your market.
The 8-step strategy detailed in this book helps you:
Master a Proven Sales Blueprint:
Transform cold leads into high-paying clients with a step-by-step guide.
Boost Your Confidence:
Once you get rid of uncertainty of not knowing what to do, it makes it easy for the client to buy
Target High-Quality Prospects:
Learn to swiftly identify and prioritise the most qualified leads, ensuring your efforts are focused where they matter most.
Achieve Exceptional Conversion Rates:
Experience breakthrough success without the need to constantly chase or pressure potential clients.
Build Lasting Client Relationships:
Foster deep connections that encourage loyalty and repeat business, driving long-term success.
What Others Are Already Saying About "Cold To Sold"
“Cold to Sold took away the need to ‘convince’ and ‘persuade’ prospects. I can now effortlessly get clients by and focus on results.”
– Joey Bleetman
“This helped me understand how to structure the customer journey before they get to the close.”
– Jo Moorcroft
“Matt’s first book ‘Open with a Close’ helped me close £100K in 10 months. This one goes even more in-depth. I can’t wait to see the impact it has on my business” – Andy Nisevic
"My Conversion Rate Sky-Rocketed 80% In 6 Weeks"
“After implementing just one strategy outlined in this book, my conversion rate sky-rocketed to 80% within six weeks.”
– Deenita Pattni, The LinkedIn Queen
"I'm Now Working Towards a Multi-Six-Figure Business
“Cold to Sold lays out the structured sales process that took my confusing 27 products down to 4 and provided the first step in working towards my now multi-6-figures business.”
– Paul Tinker, MD, The Construction Training Academy
As You Can See…
Cold to Sold contains strategies that has already helped business owners add thousands or millions of pounds to their businesses.
Ask Yourself: "How much could my business grow if I could fix my sales process?"
For just £4.95, this book could be the missing piece that transforms more of your leads into loyal clients and takes you closer to your vision of business success.