If you’re not completely happy with the way your sales structure operates and you’d like to be a part of ongoing development then “Elite Closing Academy” is the perfect place to be.
If you are looking to build your company’s sales team and future, or to develop as an individual and develop a successful sales career, The Academy will show you all you need to know. From sales prospecting, value proposition and guiding customers through your sales funnel to closing deals confidently – every time.
Our sales training programmes
You might have enrolled onto sales training courses in the past and believe you’ve learned all there is to know. What sets us apart from the rest? The Academy is a unique training provider offering sales training courses which focus on the one element crucial to sales performance that will truly assist you in achieving your goals – closing the sale.
You will learn how to approach any potential customer, whether you are trying to contact a person who handed you a business card at an event, or following up with an enquiry or getting in touch with prospects who have visited your website.
But how do you turn prospects into paying customers?
We provide sales training courses that equip you with the confidence and sales process skills needed to engage buyers and convert early-stage leads into closed sales, without appearing invasive or manipulative.
Our highly skilled sales coaching team will teach you the sales techniques and personal qualities required in order to reach the ultimate decision-maker and improve sales conversion rates by 30 to 70%. We have tested methods that can help you close more sales than you ever imagined was feasible! You can become sales leaders in your industry and make major sales to major customers.
Why are "selling skills" important for your success?
Whatever industry sector you work in, there will be a need to develop sales skills and sales professionals – we all have something we can sell!
Sales management training is key. Proficient selling skills are crucial for any job role, but for sales management specifically, without understanding the right sales methodology it is likely that you are burning leads and wasting a lot of your time and money.
Sales professionals need to be able to create an effective sales strategy that is thoroughly optimised for the target customer, with the best practices and tailored processes which will set the foundation to an organisation’s sales effectiveness and overall success. This is where The Academy’s sales training courses focus attention.
Imagine the stereotypical salesperson
We’ve encountered the stereotyped salesperson – imagine the sales manager at a car dealership for instance. A lively, fast-talking extrovert who you can imagine repeating the same tiresome rehearsed spiel to each person they meet. They usually won’t allow you to get a word in and throw all the sales jargon at you in such a way it feels like they’re talking at you, not to you. This way of selling gives the impression that the client’s money is more important to you than their satisfaction.
This is among one of the biggest mistakes committed by sales professionals. Too many salespeople forget that selling is a two-way interaction. Engaging in active listening allows you to identify customer concerns and gives you the opportunity to address these buyer pain points. This increases the value of your product or service that you’re trying to sell and suddenly presents the opportunity to stand out from the majority of competitors.
Customers want to know that they are heard and that you’re doing everything in your power assist and guide them in their purchase decision. This kind of customer service help close deals for your company, it will also increase the chance for repeat business.
Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how to make more sales.
To turn a potential client from an initial lead into a closed deal, the salesperson must adhere to a certain structure made up of essential and repeatable actions. This is called the sales process or the sales cycle. Our sales training programs will give you the tools and information necessary to master this process.
Prospecting is the initial stage of this sales process. In this stage, you’ll manage sales opportunities, research potential customers and connect with contacts in the hopes of creating leads and securing your business.
Qualifying leads is a crucial process that determines the leads you will consider as your top priority to follow up. These leads should be organised by the possibility of them becoming customers and this can be determined by your primary data, secondary statistics or even customer personas.
At this stage you should make sure you get familiar with the company or person you’re planning to approach and become familiar with their business and industry in general. This will enable you identify potential pain points which you can then offer a solution to with your service or product as well as resolve customer concerns. Being aware of your customer’s circumstance will help you appear more credible and increase your chances of achieving good sales results.
This is an essential aspect of this stage of the sales process. You will be able to tell your prospect how your product or service will be of value to them, using the research you have previously done.
Make sure you back your assertions by proving your them with statistics and data. A solution-based strategy can only succeed if you can convince the client that your product or service can solve their issues and provide additional value.
Ensure you know your audience What approach do you use with this lead to initiate a discourse and begin to develop a relationship? Conversations will only help you learn more information that you can use in your pitch.
Objection handling is where your soft skills will shine. A customer might have concerns regarding your product or service. In this scenario, you empathise with them and offer them a counter to their concern that will help them overcome their uncertainty and progress the deal.
It is possible to face objection at any stage of the process. Therefore, it is essential that whenever possible you should predict and anticipate any objection the lead may have to your ideas.
Like the name implies it is what we do here at The Elite Closing Academy. Closing is the stage in the sales process where all your effort pays off. It is now that you apply certain strategies to persuade the customer to accept the offer. Summarise with confidence and believe they are going to accept what you are offering. If you sense hesitance, offer incentives and address the remaining issues using solutions that add extra value. Enrol with The Academy today for elite value based sales training.
Sometimes, you must play the long game. Research has shown that 80 percent of prospects have reported saying “no” at least four times before finally saying “yes”. The Academy will provide you with the sales training programs necessary to overcome rejection and utilise it to your advantage.
If it is possible, it is essential to follow up to key accounts after agreeing deals. It could be done to put the elements of the deal into effect for the client or provide post-purchase support to customers. This is key to building customer loyalty and if you think they might be interested in different items or services, it could be where you start the buying process restarts.
The Elite Closing Academy, we will guide you through every stage of the process. We will ensure that your sales teams are skilled at closing and will almost be sure that your company can convert leads into outstanding sales results.
SERVICES WE PROVIDE: What are they?
We provide impactful sales training courses with an emphasis on both technical skills development and the nurturing of soft skills which contribute to excellent sales performance. What’s the use in account management staff mastering the most recent CRM software if they lack the ability establish a relationship customer groups, empathise with their buyer pain points and offer the necessary solutions.
It is our job to guide you on your journey to becoming an experienced, versatile salesperson who can build stronger buyer seller relationships. We can assist you in becoming an indispensable asset to any sales team, within any company.
Live sales training courses
We provide monthly, three-day sales training courses at the ECA office in Birmingham. These in-person sales training programs will not only provide you with the knowledge of what is involved in the sales cycle and how to guide potential leads along to the sales funnel, you will get the chance to put what you’ve learned into practice.
We can give you the opportunity to get on the phone LIVE in the classes and be coached during the process of closing a sale. If you’re confident enough to give it a go, putting your sales training in real-world scenarios this way can help you improve your professional selling skills and allow you to see a measurable improvement of your sales performance.
This is an experience that online sales training programs cannot provide. Our in person sales training courses give you an opportunity to connect direct with one of the sales professionals and also discuss points with fellow participants, which is a distinct advantage in comparison to online training options.
The elite sales training courses could be the perfect solution for your company! Improve the skills of all of your sales teams – from sales rep posts, through to sales management, to sales directors. The information that is available to learn here will be valuable for sales professionals of all experience levels and is available to study at your own pace. Develop your best sales team possible.
Delve deep into the three fundamental techniques we have developed that, when learned, can be used to improve your selling process and sales culture. Benefit from the advantages that these effective sales training programs provide, resolve customer concerns, build relationships and close more deals.
If you are looking for Sales Training Courses you should look into our course offerings as well as the REVIEWS on Google!
Customer have rated us Excellent
My business is now thriving after following Matts OWC Philosophy.
I cannot Recommend his team and Academy enough. Where is the 10 stars button?
OUR MAIN AIM IS TO HELP YOU CONVERT MORE LEADS INTO PAYING CUSTOMERS
This challenges all the standard sales techniques and processes:
Your attitude towards serving your customers, selling and closing
The understanding you have of the differences between serving, selling and Closing
The Prospecting Journey: How to eliminate benefits and features selling and earn the right to ask the closing question.
Having an energy and level of thinking that’s unique to the majority of salespeople right now.
Ingraining in your mind an action plan to follow no matter the outcome: Being Purposeful, Professional, and Persistent.
This challenges all the standard sales methodology and processes:
WHAT to say, what not say and WHEN
How to ask word-class questions which help you discover the truth, without focusing on surface-level ‘problems’ that aren’t there!
How to avoid bringing ‘NO into play (known as the 5 W’s & an H)
PLUS: how to read body language, making sure that all verbal and non-verbal communication is addressed
Deep dive 3 techniques that, when mastered and utilised daily will yield better results.
Learn things that you can implement immediately directly as a result of this training.
Have a plan to fall back on when you don’t know what to say to get them to the next step in order to achieve the results you’re sure they want. Walk away with a bespoke script to use the next time you meet with a qualified lead.
Do you know your target customer?
As a salesperson do you have the ability to close up to 70% of your deals?
Are you aware of what your target customer wants and what you can offer them to help solve their problems and make their lives more convenient?
What can you help them with in order to resolve their issues?
Do you want to boost the conversion rate of your sales?
Management of sales along with sales teams spend much quality time striving to create leads and close in on sales. By using the methods we teach in our sales skills courses and training you will be able to make the most out of sales opportunities, save so much time and feel at ease in your ability to get the decision you need to close a deal.
Our Elite Closing Academy provides the best sales training programs to equip you with the knowledge and tools to increase you sales to the next step.
If you’re not happy with the way your sales department performs and you want to see it continuously improve, then ‘The Academy’ is the right place to help you secure your businesses future.
Our Academy is perfect for those who are:
Are you looking to boost sales in the the far end of the room, by fully engaging your audience?
If you're unhappy with the way your sales department performs and you want to see it continue to improve, then 'The Academy' could be the ideal place for you to solidify your business's future.
Who want to help overcome anxieties of sales conversations and make more sales regularly.
If there’s something that all our clients share, it is their opinion about our TEAM in the office in Elite Closing Academy.
We are very proud of the quality of our training team and the feedback we receive from our clients. They’re available to help you in any manner possible in determining what your business needs to build its sales teams and advance sales account management operations.
We are here to ensure your sales conversion rates improve by helping you acquire all the sales skills, confidence and techniques you need to take your business forward and grow.
Get the complete details on our Elite Closing Members Academy, our annual training programs, and on-going Elite closing classes and support. Bring you and your sales team to the next level!