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Advanced Sales Training – Letham

If you’re not completely happy with the way your sales structure works and want to see ongoing development then “Elite Closing Academy” is the place to be.

If you are looking to improve your business’s sales team and future, or to grow as an individual and create your own successful sales career, The Academy will teach you everything you need to be aware of. From sales prospecting, value proposition and guiding customers through the sales funnel to closing deals in a confident manner – every time.

Our sales training courses

You might have enrolled onto sales training courses in the past and think you’ve learned all there is to know. What is it that sets us apart from others? The Academy is a unique training provider offering sales training courses which focus on the single aspect of sales performance that will truly help you excel – closing the sale.

Learn how to reach out to any potential customer, whether you are reaching out to a contact who gave you a business card at an event, or following up with a general enquiry or reaching out to a prospect that viewed your site.

But how do you convert prospects into paying customers?

We provide sales training courses that equip you with the self-confidence and sales process skills needed to engage buyers and convert early-stage leads into closed deals, without appearing invasive or manipulative.

Our expert sales coaching team will teach you the sales techniques and personal qualities needed to get to the final decision-maker and increase sales conversion rates by 30 to 70%. We have proven methods that will enable you to close more deals than you ever thought possible! You can become sales leaders in your industry and close major sales to major customers.

Why are "selling skills" critical for big wins?

Whatever sector you are in, there will always be a need to develop sales skills and sales professionals – we all have something to sell!

Sales management training is key. Proficient selling skills are crucial for any job, however specifically in sales management specifically, without knowing the right sales methodology it is likely that you are losing leads and wasting a lot of your time and money.

Sales personnel must be able to develop an effective sales strategy that is thoroughly optimised for the customer they are targeting, using best practices and tailored processes which establish the foundation to an organisation’s sales effectiveness and overall success. This is where The Academy’s sales training courses focus attention.

Salesperson stereotype

Imagine a typical salesperson

We’ve encountered the stereotyped salesperson – think of the sales manager at a car dealership for instance. A lively, extrovert who you can imagine repeating the same tiresome routine to every person they meet. These people usually don’t let you get a word in and they throw all the sales jargon at you in such a way that it’s as if they’re talking at you, not to you. This way of selling gives an impression that your customer’s money is more important to you than their happiness.

This is among one of the biggest errors that are made by sales professionals. A lot of salespeople don’t realise that selling is a two-way interaction. Practicing active listening allows you to identify customer concerns and gives you the opportunity to address these buyer pain points. This increases the value of the product or service you want to sell and suddenly gives  the opportunity to stand out from most competitors.

Customers want to feel they are heard and that you are doing everything in your power assist and guide them in their purchase decision. This kind of customer support you in closing deals for you and your organisation, it will also increase the chance of repeat business.

We offer sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how you can close more sales.

THE SALES
  PROCESS

To turn a potential client from an early stage lead to a finalised deal, you as the salesperson must follow a specific structure made up of essential and repeatable actions. This is called the sales process or the sales cycle. The sales training programs will give you the knowledge and tools needed to master this technique.

Prospecting

Prospecting is the first stage of the sales process. Here you will manage sales opportunities, research prospective customers and contact contacts with the aim of generating leads and securing your business.

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Qualifying

Qualifying leads is a crucial process that determines the leads you will consider as your top priority to follow up with. Leads should be classified according to the probability of becoming a client – this could be determined by your primary data, secondary statistics or customer personas.

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Preparation

At this point, make sure you get to know the person/organisation you’re planning to pitch to and learn about their business and industry as a whole. This will help you pinpoint potential pain points which you can then offer solutions to using your product/service or resolve customer concerns. Knowing the needs of your lead and their circumstance will help you appear more credible and increase your chances of good sales results.

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Presentation

This is an essential element in the sales process. Here you will sell to your lead how your product/service can benefit them, using your previous research conducted.

Make sure you back your assertions with data and statistics. A solution-based approach can only succeed if you can convince the client that your product/service will solve their problems and add extra value.

Make sure you are aware of your audience – what approach should you take with this lead to initiate an exchange and establish an emotional connection? Conversations will only provide you with more information that you can use in your pitch.

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Objection Handling

Objection handling is where your soft skills shine. Customers may have questions based on concern about your product/service. In this situation you must be empathetic and present a solution to their concern which will assist them in overcoming their uncertainty and progress the sale.

There is a chance you will encounter objections at any point within the process. This is why it is important that wherever possible you should predict and prepare for any resistance the lead might encounter with your proposals.

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Closing

Like the name implies, this is our speciality here at The Elite Closing Academy. Closing is the phase of the sales process where all your efforts lead to. It is now that you apply certain strategies to get the customer to affirmatively say yes. Speak confidently and assume they are going to accept what you are offering. If you sense hesitance then offer incentives and resolve remaining issues with solutions to add extra value. Join The Academy today for elite value based sales training.

Sometimes you have to play the long game. research has revealed that 80 percent of prospects say “no” at least four times before finally saying “yes”. The Academy can provide you with the sales training programs necessary to navigate rejection and use this to gain advantage.

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Follow up

When possible, it’s important to follow-up to key accounts after agreeing deals. It could be done to put the elements of the deal into action for the client or offer post-purchase customer support. This is essential to build customer loyalty . If you think they might be interested in different products or services, could be the point at which your buying process restarts.

The Elite Closing Academy, we will guide you through every step of this procedure. We will ensure that your sales teams are skilled at closing and can almost guarantee your company converts leads into great sales results.

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Sales Training

SERVICES WE OFFER: What are they?

We offer impactful sales training courses with an emphasis on both technical skills development and the nurturing of soft skills that contribute to great sales performance. What’s the point of account management staff mastering the most recent CRM software if they lack the ability create a rapport with client groups, empathise with their buyer pain points and offer the necessary solutions.

It is our duty to assist you in becoming an experienced, versatile salesperson, capable of forming stronger buyer seller relationships. We can help people become an indispensable part of any sales team, within any business.

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Live sales training courses

We provide monthly, three-day sales training courses at the ECA offices in Birmingham. The in-person sales training programs will not just teach you about what is involved in the sales cycle and how to get potential leads along into the sales funnel, you will have the opportunity to put what you’ve learned into practice.

We’ll provide you with the chance to get on the phone LIVE during the class and be coached through the process of closing. If you are confident enough to take on the challenge, using your sales training in real-world scenarios in this manner will allow you to develop the professional selling skills and allow you to experience a noticeable increase of the quality of your sales performance.

This kind of experience is what other online sales training programs cannot provide. Our in person sales training courses give you the unique opportunity to interact directly with one of our sales professionals and also discuss points with fellow participants, which is a distinct advantage in comparison to online training options.

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The elite sales training courses could be exactly what your business needs! Develop the skills of your sales teams – from sales rep posts, through to sales management, to sales directors. The information you will be able to you here is beneficial to sales professionals of all experience levels and is available to study in your own pace. Create the best sales team possible.

Delve deep into our three key techniques that when learned, can be applied to your own selling process and sales culture. Benefit from the advantages that the effective sales training programs provide, resolve customer concerns, build relationships and close more sales.

If you are looking for Sales Training Courses you should look into our course offerings and also our REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course designed to help you close more deals than you are currently able to.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We show you how to take prospects from lead to sale with our Level 4 Accredited Sales skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

Sales skills workshops in our academy to help students learn the Elite way to close sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR MAIN GOAL IS TO HELP YOU TURN MORE PROSPECTS INTO CUSTOMERS

FOUNDATION

This challenges all the standard sales techniques and processes:

  • Your attitude to Serving to Selling and Closing

  • Your understanding of the difference between Serving, Selling and Closing

  • The Prospecting Journey How to remove benefits and features selling and get the right to ask a closing question.

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MINDSET

Having an energy and level of thinking that’s distinct from almost all salespeople currently.

Ingraining in your mind a process to follow no matter the outcome: Being Purposeful, Professional, and Persistent.

LANGUAGE

This challenges all the standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to ask word-class questions that help you get to the truth without dwelling on surface-level ‘problems’ which don’t exist!

How to avoid bringing ‘NO into play (known as the 5 W’s and an H)

PLUS: how to interpret body language, ensuring all verbal and non-verbal communication is addressed

 

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TECHNIQUES

Deep dive 3 elite techniques that – when used and practiced every day can yield greater results.

Learn skills that you can implement immediately as a direct result of this course.

SCRIPTS

Have something to fall back on by knowing what to say to get them onto the logical next step to obtain the results you know they need. Leave with a customised script for the very next time you meet with a hot lead.

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Three targets

Do you know your target audience?

As a sales professional do you have the ability to close up to 70% of your deals?

Do you know the needs of your target customer and what services you can offer them to solve their issues and make their lives more convenient?

What can you serve them with in order to resolve their issues?

Would you like to improve the conversion rate of your sales?

Sales management along with sales teams spend much quality time striving to create leads and close the deal. Utilising the strategies we have taught in the sales skills courses and training you can maximise the value of sales opportunities, save so many hours and be assured that you can get the decision you need to close a deal.

Our Elite Closing Academy provides the best sales training programs to equip you with the knowledge and tools you need to boost you sales to the next step.

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Values Circle

THE
  ACADEMY

If you’re not happy with the way the sales function is conducted and would like to see it continually improve, then ‘The Academy’ is the ideal place to help you secure your businesses future.

Our Academy is perfect for anyone who:

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Trainers:

Are you looking to boost sales in the back of the room by engaging your audience fully?

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Property Investors:

If you're unhappy with how the sales function is conducted and would like to see it continually improve, then 'The Academy' is the right place to help you secure your company's future.

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Coaches:

Who want to help overcome anxieties of the sales conversation and close more clients regularly.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there’s something all of our clients share, it is their opinion on the quality of our Team in the office in Elite Closing Academy.

We are very proud of our training team and the feedback we get from our customers. They are available to assist you in any way in determining what your business requires to grow the capabilities of its sales teams and advance sales account management operations.

We are here to ensure your sales conversion rates improve by helping you acquire the sales skills, confidence and techniques you need to take your business forward and grow.

REQUEST BROCHURE

Find out all the details about our Elite Closing Members Academy, our different annual programmes and on-going Elite closing classes and assistance. Bring you and your sales team to the next level!

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