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Advanced Sales Training – Forton

If you’re not completely happy with the way your sales structure works and want to see ongoing development then “Elite Closing Academy” is the place for you.

If you are looking to build your company’s sales team and future, or to develop in your own personal capacity and build a successful sales career, The Academy will teach you everything you need to be aware of. Beginning with sales prospecting, value proposition and guiding customers through your sales funnel to closing deals in a confident manner – every time.

Our sales training programmes

You might have enrolled onto sales training courses in the past and believe you’ve learned all there is to know. So, what separates us from others? The Academy is a unique training provider offering sales training courses focused on the one factor of sales performance that will truly assist you in achieving your goals – closing the sale.

Learn how to reach out to any potential client, whether you are trying to contact a person who gave you a business card at an event, or following up with an enquiry or reaching out to prospects who have visited your site.

But how do you convert prospects into paying customers?

We provide sales training courses that equip you with the self-confidence and sales process skills needed to engage buyers and convert early-stage leads into closed sales, without being seen as invasive or manipulative.

Our highly skilled sales coaching team will teach you the sales techniques and personal qualities necessary to get to the final decision maker and increase the rate of sales conversion by 30 to 70 percent. Our proven strategies allow you to close more deals than you ever thought could be possible! You can become sales leaders in your industry and finalise major sales to major customers.

Why are "selling skills" critical for big wins?

Whatever industry sector you are working in, there will be a demand for sales skills and sales professionals – we all have something to sell!

Training for sales management is crucial. Proficient selling skills are crucial for any job role, but for sales management specifically, without learning the correct sales methodology it is likely that you are burning leads and wasting a lot of your time and cash.

Sales personnel must be capable of building an effective sales strategy that is thoroughly designed to meet the needs of the prospective customer, using best practices and tailored processes that will establish the basis for an organisation’s sales effectiveness and overall success. This is where our sales training courses focus attention.

Salesperson stereotype

Imagine a typical salesperson

We’ve encountered the stereotyped salesperson – think of a sales manager at a car dealership for instance. A lively, extrovert who is reeling off the same tiresome script to each customer they meet. They usually a word in and throw so much sales jargon your manner that it’s like they’re talking at you, not to you. This approach to selling gives the impression that the client’s money is more important to you than their happiness.

This is among one of the most costly mistakes committed by sales professionals. Many salespeople do not realise that selling is a two-way process. Engaging in active listening allows you to customer concerns and gives you the chance to address buyer pain points. This increases the value of the product or service you want to sell and suddenly presents  you with an advantage over most competitors.

Customers want to know that they are heard and that you are doing your best to help and support them to their purchase decision. Not only does this type of customer service assist in closing deals for you and your organisation, it will also increase the chance for repeat business.

Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how you can close more deals.

THE SALES
  PROCESS

In order to convert a prospective customer from an early stage lead into a closed deal, the salesperson must follow a specific structure that is comprised of crucial and repeatable steps. This is known as the sales process or the sales cycle. The sales training programs will give you the tools and information necessary to master this process.

Prospecting

Prospecting is the first stage of this sales process. Here you will manage sales opportunities, research possible customers, and contact contacts with the intention of generating leads and securing the business.

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Qualifying

Qualifying leads is a necessary procedure that decides the leads you will consider as your top priority to follow up with. These leads should be organised by the possibility of them becoming a client and this can be determined by your primary data, secondary statistics or even customer personas.

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Preparation

At this phase, you must spend time getting to know the person/organisation you’re planning to pitch to and become familiar with their business and industry as a whole. This will allow you pinpoint potential pain points which you can then provide a solution to with your product/service as well as resolve customer concerns. Having a good understanding of your customer’s circumstance will help you appear more credible and increase the likelihood of getting good sales results.

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Presentation

This is an essential element of this stage of the sales process. Here you will sell to your prospect how your product or service will be of value to them, based on the research you’ve previously carried out.

Make sure you back your assertions by proving your them with statistics and data. A solution-based strategy can only succeed if you can convince the client that your product or service can solve their issues and provide additional value.

Ensure you know your audience What approach do you employ with this pitch in order to start conversation and build a rapport? Conversations will only aid in learning more information that you can use in your pitch.

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Objection Handling

The handling of objections is where your abilities and soft skills will shine. Customers may have questions based on concern about your product or service. In this case, you empathise with them and offer them a counter to their issue to help them overcome their uncertainty and progress the transaction.

It is possible to face objection at any point within the process. Therefore, it is crucial that whenever possible, you anticipate and anticipate any objection that the potential customer might face in response to your ideas.

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Closing

As the name suggests that this is the area we specialise in here at The Elite Closing Academy. Closing is the a key stage of the sales process where all your hard work leads. Now is the time to apply certain strategies to persuade the customer to say yes. Summarise with confidence and assume that they’ll accept what you are offering. If you sense hesitance then offer incentives and resolve remaining issues with solutions to increase the extra value. Sign up with The Academy today for elite value based sales training.

Sometimes you have to students with sales training programs necessary to manage rejection and use it to your advantage.

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Follow up

If it is possible, it is essential to follow up to key accounts after agreeing deals. This could be done to put the elements of the deal into effect for the client or provide post-purchase support to customers. This is key to building trust with your customers and, if you believe they’re interested in different products or services, this could be where your buying process restarts.

At the Elite Closing Academy, we will will guide you through each stage of the procedure. We make sure that sales teams are skilled at closing, and we can almost ensure that your organisation converts leads into great sales results.

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Sales Training

SERVICES WE OFFER: What are they?

We offer impactful sales training courses with an emphasis on both technical skills development and the nurturing of soft skills which contribute to excellent sales performance. What’s the point of account management staff mastering the most recent CRM software when they are unable to establish a relationship customer groups, empathise with their buyer pain points and offer the solution.

It is our responsibility to help you grow into a well-rounded, multi-faceted salesperson, capable of forming stronger buyer seller relationships. We can help people become an indispensable part of any sales team, within any organisation.

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Live sales training courses

We provide monthly, 3-day sales training courses at the ECA offices in Birmingham. These in-person sales training programs will not only teach you all about what is involved in the sales cycle and how to guide leads through to the sales funnel, you will have the opportunity to put the knowledge you’ve acquired into practice.

We’ll offer you the chance to get on the phone LIVE during the class and get coached through the closing process. If you are confident enough to try, applying your new skills in real-world scenarios in this manner will allow you to develop the professional selling skills and allow you to experience a noticeable improvement in the quality of your sales performance.

This kind of experience is what other online sales training programs cannot offer you. Our in-person sales training courses give you the chance to talk personally with our sales professionals and also discuss issues with other participants, which is a distinct benefit over online training options.

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The elite sales training courses could be exactly what your business needs! Improve the skills of all of your sales teams – from sales rep posts, through to sales management, to sales directors. The information you will be able to learn here will be valuable for sales professionals of all experience levels, and you can take your time learning at your own pace. Develop the best sales team possible.

Learn more about the three fundamental techniques we have developed that, once learnt, can be used to improve your selling process and sales culture. Benefit from the advantages that our effective sales training programs provide, resolve customer concerns, build relationships and close more deals.

If you’re looking for Sales Training Courses you should check out our information, and the REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course is designed to help you increase the number of deals you close than you do currently.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We teach you how to convert prospects from lead to sale by completing our Level 4 Accredited Selling skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

Workshops on sales skills are offered in our academy to help students learn the Elite way of closing sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR PRIMARY GOAL IS TO HELP YOU TURN MORE PROSPECTS INTO CUSTOMERS

FOUNDATION

This challenges all standard sales techniques and processes:

  • Your attitude to Serving, Selling and Closing

  • The understanding you have of the differences between Selling, Serving and Closing

  • The Prospecting Journey: How to eliminate benefits and features selling and gain the right to ask a closing question.

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MINDSET

With a level of energy and clarity of thinking that’s unique to nearly all salespeople out there currently.

Ingraining in your mind an action plan to follow no matter the outcome: Being Purposeful, Professional, as well as Persistent.

LANGUAGE

This challenges all standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to ask word-class questions which help you discover the truth, without dwelling on surface-level ‘problems’ that don’t exist!

How to prevent bringing ‘NO’ to play (known by the acronym 5 W’s and an H)

PLUS: the ability to read body language to ensure that all verbal and non-verbal communication is addressed

 

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TECHNIQUES

Deep dive into 3 elite techniques that, when used and practiced on a day-to-day basis will yield better results.

Learn things that you can immediately implement in direct response to this course.

SCRIPTS

Have a plan to fall back on when you don’t know what you can say to move them to the next step in order to achieve the result that you know they require. Take home a custom script for the very next time you meet with a qualified lead.

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Three targets

Do you know your target audience?

As a salesperson do you have the ability to close up to 70 percent of your sales?

Are you aware of what your ideal customer is looking for and what you can provide them with to solve their problems and make their lives easier?

What can you serve them to help solve their problems?

Do you want to boost the conversion rate of your sales?

The sales management team and sales teams spend much quality time striving to find leads and close in on sales. With the techniques from our sales skills courses and training you can make the most of sales opportunities, save so much time and feel assured that you can get the decision you need to close a deal.

The Elite Closing Academy provides the best sales training programs to provide you with the information and tools to increase your sales to the next level.

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Values Circle

THE
  ACADEMY

If you’re unhappy with how the sales function performs and you want to see it continuously increase, then ‘The Academy’ is the right place for you to secure your business’s future.

Our Academy is perfect for those who are:

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Trainers:

Do you want to increase sales at the back of the room by engaging your audience fully?

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Property Investors:

If you're not satisfied with the way your sales department is conducted and would like to see it continuously increase, then 'The Academy' is the right place for you to solidify your company's future.

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Consultants:

People who want to ease the anxiety of the sales conversation and close more clients on a regular basis.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there is one thing ALL of our clients share, it is their opinion about the quality of our team here at Elite Closing Academy.

We are extremely pleased with the quality of our training team and the feedback we get from our customers. They are available to assist you in any manner possible in determining what your business requires to grow the capabilities of its sales teams and advance sales account management operations.

We are here to ensure that your sales conversion rates increase by providing you with all the sales skills, confidence and methods you need to propel your business to the next level and grow.

REQUEST BROCHURE

Get the complete details on our Elite Closing Members Academy, our different annual programmes and our ongoing Elite closing classes and assistance. Bring your sales team to the next level!

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