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Advanced Sales Training – Durnford

If you’re not completely satisfied with how your sales structure is working and want to be a part of ongoing development then “Elite Closing Academy” is the right place for you.

It doesn’t matter if you want to build your company’s sales team and future, or to develop and create a successful sales career, The Academy is here to teach you everything you need to be aware of. From sales prospecting, value proposition and guiding customers through the sales funnel to closing deals confidently – every time.

Our sales training programmes

You may have taken sales training courses in the past and think you’ve learned everything there is to know. So, what separates us from other courses? The Academy is a unique training provider offering sales training courses that focus on the single element of sales performance that will truly help you excel – closing the sale.

Learn how to reach out to any potential client, whether you are trying to contact a person who gave you a business card at an event, following up a general enquiry or reaching out to prospects who have visited your website.

But how can you turn leads into sales?

We offer sales training courses that provide you with the self-assurance and sales process skills needed to engage buyers and convert early-stage leads into closed deals, without appearing to be manipulative or invasive.

Our experienced sales coaching team will teach you the sales techniques and personal qualities needed to get to the ultimate decision-maker and increase the rate of sales conversion by 30 to 70 percent. We have proven methods that can help you close more sales than you ever thought was feasible! Become sales leaders in your industry and finalise major sales to major customers.

Why are "selling skills" important for big wins?

No matter what industry sectors you work in, there will always be a desire for sales skills and sales professionals – we all have something to sell!

Training in sales management is essential. Proficient selling skills are crucial for any job, however in sales management specifically, without learning the correct sales methodology it is likely that you are burning leads and wasting a lot of your time and cash.

Sales professionals must be capable of building an effective sales strategy that is thoroughly designed to meet the needs of the prospective customer, using best practices and tailored processes that will establish the basis to an organisation’s sales effectiveness and overall success. This is where The Academy’s sales training courses focus attention.

Salesperson stereotype

Imagine a typical salesperson

Chances are that we have encountered the stereotyped salesperson – think of the sales manager at a car dealership for instance. A lively, fast-talking extrovert who is reeling off the same tiresome script to each customer they encounter. They won’t allow you to get a word in edgeways and throw all the sales jargon at you in such a manner that it’s like they’re talking at you, not to you. This method of selling creates the impression that the client’s money is more important to you than their happiness.

This is among one of the most costly mistakes committed by sales professionals. Too many salespeople forget that selling is a two-way process. Practicing active listening allows you to customer concerns and gives you the opportunity to address these buyer pain points. This increases the value of your product or service that you’re trying to sell and suddenly presents  the opportunity to stand out from your competitors.

Customers like to know they are heard and you are doing your best to aid and assist them in their purchasing decision. Not only does this type of customer service assist in closing deals for you and your organisation, it will also increase the likelihood of repeat business.

Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how to close more sales.

THE SALES
  PROCESS

To turn a potential client from an initial lead to a finalised deal, you as a salesperson should follow a key framework made up of important and repeatable actions. This is known as the sales process or the sales cycle. Our sales training programs will give you the knowledge and tools needed to master this technique.

Prospecting

Prospecting is the initial phase of this sales process. In this stage, you’ll manage sales opportunities, research prospective customers and reach out to contacts with the aim of creating leads and securing business.

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Qualifying

Qualifying leads is a necessary process that determines which leads to consider as your top priority to follow up. These leads should be organised by the possibility of them becoming customers – this could be determined by your primary data, secondary statistics or customer personas.

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Preparation

At this point, spend time getting familiar with the company or person you are planning to pitch to and get to know their business and industry as a whole. This will allow you identify possible issues that you then propose solutions to using your product/service and resolve customer concerns. Knowing the needs of your prospect’s circumstance will help you appear more trustworthy and increase your chance of getting good sales results.

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Presentation

This is an essential part in the sales process. You will be able to tell your prospects how your product/service is valuable to them, based on the research you’ve previously done.

Make sure you back your assertions by proving your them with statistics and data. A solution-based approach will only work if your convince the client that your product or service can solve their issues and provide additional value.

Make sure you are aware of your audience What approach do you take with this lead to initiate an exchange and establish an emotional connection? Conversation will only provide you with more information that you can use in your pitch.

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Objection Handling

Objection handling is where your soft skills will shine. A customer might have concerns about your product/service. In this case, you empathise with them and provide a solution to their concerns to help them overcome their doubts and move forward with the deal.

It is possible to face objection at any point within the process. Because of this, it is crucial that whenever possible you should predict and prepare for any resistance the lead may have to your suggestions.

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Closing

Like the name implies it is what we do here at The Elite Closing Academy. Closing is the phase of the sales process where all your hard work leads. It is now that you use certain strategies to persuade the customer to accept the offer. Summarise with confidence and assume that they’ll accept what you are offering. If they seem reluctant, offer incentives and address remaining issues with solutions to increase the extra value. Enrol with The Academy today for elite value based sales training.

Sometimes you need to members with sales training programs necessary to manage rejection and use this to gain advantage.

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Follow up

Wherever possible, it is important to follow-up on key accounts after agreeing deals. It could be done to put the elements of the deal into action for the customer or to offer post-purchase customer support. This is essential to build customer loyalty and if you believe they’re attracted to other items or services, it could be where you start the buying process restarts.

The Elite Closing Academy, we will guide you through each step of this procedure. We make sure that sales teams are skilled at closing and will almost be sure that your organisation will convert leads into excellent sales results.

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Sales Training

SERVICES WE PROVIDE: What are they?

We provide impactful sales training courses with focus on both the technical skills development and the nurturing of soft skills that contribute to a high sales performance. What’s the purpose of account management staff mastering the most recent CRM software in the absence of the ability to build a rapport with client groups, understand and empathise with the buyer pain points and offer the necessary solutions.

It is our duty to guide you on your journey to becoming a versatile, well-rounded salesperson, capable of forming stronger buyer seller relationships. We can help people become an essential part of any sales team, within any .

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Live sales training courses

We provide monthly, 3-day sales training courses at the ECA headquarters in Birmingham. In-person sales training programs will not just teach you about what is involved in the sales cycle and how to get prospects through to the sales funnel, you will be able to put the knowledge you’ve acquired into practice.

We’ll offer you the chance to get on a sales call LIVE in the classes and be guided through the closing process. If you’re comfortable enough to take on the challenge, using your new skills in real-world scenarios this way can help you improve your professional selling skills and allow you to observe a tangible improvement in your sales performance.

This experience is something that online sales training programs cannot offer you. Our in-person sales training courses give you the unique opportunity to interact directly with one of our sales professionals and also discuss issues with other participants, which is a distinct advantage when compared to online training options.

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The elite sales training courses could be exactly what your business needs! Improve the skills of the skills of your sales teams – from sales rep positions, to sales management, to sales directors. The information you will be able to you here is valuable for sales professionals of all experience levels, and you can take your time learning at your own pace. Develop the best sales team possible.

Explore the three fundamental techniques we have developed that, once learnt, can be applied to your personal selling process and sales culture. Benefit from the advantages that the effective sales training programs provide, resolve customer concerns, create relationships and close more deals.

If you are looking for Sales Training Courses you should check out our information and also our REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course aimed at helping you to increase the number of deals you close than you currently do.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We will teach you how to convert prospects from lead to sale through our Level 4 Accredited Selling Skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

Workshops on sales skills are offered at our academy to teach the Elite way to close sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR PRIMARY OBJECTIVE IS TO HELP YOU TURN MORE PROSPECTS INTO CUSTOMERS

FOUNDATION

This challenges all standard sales techniques and processes:

  • Your attitude to Serving to Selling and Closing

  • Your understanding of the difference between serving, selling and Closing

  • The Prospecting Journey How to get rid of features and benefits that are sold and earn the right to ask the closing question.

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MINDSET

Having an energy and level of thinking that’s distinct from the majority of salespeople today.

Ingraining in your mind a process to follow regardless of the outcome: Being Purposeful, Professional, and Persistent.

LANGUAGE

This challenges all standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to ask questions which help you discover the truth, without dwelling on surface-level ‘problems’ that don’t exist!

How you can avoid bringing “NO into play (known as the 5 W’s and an H)

PLUS: how to recognise body language, ensuring all verbal and non-verbal communication is covered

 

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TECHNIQUES

Deep dive 3 techniques that – when practiced and utilised z every day will yield better results.

Learn skills that you can implement immediately in direct response to this course.

SCRIPTS

Have something to fall back on by knowing what to say to take them onto the logical next step to get them the results that you know they require. Walk away with a bespoke script to use the next time you meet with a hot qualified lead.

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Three targets

Do you know your target audience?

As a sales professional do you know how to close up to 70% of your deals?

Are you aware of what your ideal customer is looking for and the services you could provide them with to solve their problems and make their lives easier?

What can you serve them with to solve their issues?

Do you want to boost the conversion rate of your sales?

Sales management and sales teams spend much quality time attempting to create leads and close the deal. Utilising the strategies we have taught in the sales skills courses and training you can maximise the value out of sales opportunities, save so many hours and be confident in your ability to get the decision you need to close a sale.

The Elite Closing Academy provides the best sales training programs to provide you with the information and tools to increase selling to the highest stage.

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Values Circle

THE
  ACADEMY

If you’re unhappy with the way your sales department operates and want to see it continually increase, then ‘The Academy’ is the place for you to solidify your businesses future.

Our Academy is ideal for anyone who:

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Speakers:

Are you looking to boost sales at the the far end of the room, by fully engaging your audience?

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Property Investors:

If you're not happy with how the sales function is conducted and would like to see it continue to increase, then 'The Academy' could be the ideal place to help you secure your company's future.

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Coaches:

Who want to help overcome anxieties of sales conversations and increase the number of clients you close regularly.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there’s something all of our clients have in common, it is their opinion on the quality of our team here in Elite Closing Academy.

We are extremely proud of our training team and the feedback we get from our customers. They’re here to assist you in any manner possible in determining what your business needs to build the capabilities of its sales teams and advance sales account management operations.

We’re here to make sure that your sales conversion rates increase by giving you the sales skills, confidence and methods you need to propel your business to the next level and grow.

REQUEST BROCHURE

Get the complete details on the Elite Closing Members Academy, our various annual programs and on-going elite closing training and assistance. Get you and your sales team to the next level!

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