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Advanced Sales Training – Colston Bassett

If you’re not entirely satisfied with the way your sales structure works and want to be a part of ongoing development then “Elite Closing Academy” is the perfect place for you.

Whether your objective is to strengthen your businesses sales team and future, or to grow in your own personal capacity and build your own successful sales career, The Academy will show you all you need to know. Starting with sales prospecting, value proposition and helping the customer navigate your sales funnel to closing deals with confidence – every time.

Our sales training programmes

Perhaps you’ve enrolled in sales training courses in the past and believe you’ve learned all there is to know. What is it that sets us apart from others? The Academy is a specialist training provider offering sales training courses focused on the single aspect of sales performance that will truly assist you in achieving your goals – closing the sale.

Learn how to approach any potential new customer, whether you are reaching out to a contact who has handed you a business card at an event, or following up with an enquiry from the general public or getting in touch with a prospect that viewed your site.

But how do you turn leads into sales?

We provide sales training courses that provide you with the self-confidence and sales process skills needed to engage buyers and convert early-stage leads into closed sales, without appearing pushy or manipulative.

Our highly skilled sales coaching team will teach you the sales techniques and personal qualities needed to get to the ultimate decision-maker and improve sales conversion rates by 30-70 percent. Our proven strategies can help you close more deals than you thought was feasible! Become sales leaders in your industry and make major sales to major customers.

Why are "selling skills" important for big wins?

Whatever industry sector you are in, there will be a desire to develop sales skills and sales professionals – we all have something to sell!

Sales management training is key. Professional selling skills are crucial for any job role, but specifically in sales management specifically, without learning the correct sales methodology it is likely that you are burning leads and wasting a lot of your time and money.

Sales professionals need to be able to develop a sales strategy that is thoroughly optimised for the customer they are targeting, including best practices and tailored processes that will establish the basis to an organisation’s sales effectiveness and overall success. This is where our sales training courses come in.

Salesperson stereotype

Imagine the stereotypical salesperson

Chances are that we have encountered the stereotyped salesperson – think of a sales manager at a car dealership for example. A lively, extrovert who is repeating the same tiresome routine to every person they encounter. They usually won’t allow you to get a word in and they throw all the sales jargon at you in such a way that it’s as if they’re talking at you, not to you. This method of selling creates the impression that the customer’s cash is more valuable to them than their satisfaction.

This is one of the most costly mistakes made by sales professionals. Too many salespeople forget that selling is a two-way interaction. Engaging in active listening allows you to identify customer concerns and gives you the opportunity to address these buyer pain points. This can add value to the product/service you are trying to sell and suddenly gives  you with an advantage over the majority of competitors.

Customers like to know they are being heard and you’re doing your best to help and support them to their purchasing decision. Not only does this type of customer support you in closing deals for you and your business, it will also increase the chance for repeat business.

Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how to close more sales.

THE SALES
  PROCESS

In order to convert a prospective customer from an early stage lead to a finalised deal, you as a salesperson must follow a specific structure that is comprised of crucial and repeatable steps. This is called the sales process or the sales cycle. The sales training programs will give you the skills and knowledge necessary to master this process.

Prospecting

Prospecting is the initial step in the sales process. In this stage, you’ll manage sales opportunities, research possible customers, and contact contacts with the intention of generating leads and secure the business.

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Qualifying

Qualifying leads is a crucial procedure that decides the leads you will consider as your top priority to follow up with. Leads should be classified by the possibility of them becoming a customer This could be based on your primary data, secondary statistics or even customer personas.

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Preparation

At this point, take time to get familiar with the company or person you are planning to present your idea to, and also learn about their business and the industry in general. This will help you pinpoint possible issues that you can then offer solutions to using your service or product and resolve customer concerns. Having a good understanding of your lead and their circumstance will help you appear more credible and increase your chances of getting good sales results.

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Presentation

This is a very important part that is essential to this stage of the sales process. Here you will sell to your prospects how your product/service is valuable to them, using the research you’ve previously conducted.

Make sure you back your assertions by providing data and stats. A solution-based strategy can only be successful if you convince the client that your product/service can actually solve their problems and bring additional value.

Make sure you are aware of your audience What approach do you employ with this pitch to initiate a discourse and begin to establish an emotional connection? Conversations will only aid in learning more information to use in the pitch.

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Objection Handling

The handling of objections is where your soft skills shine. Customers may have questions based on concern about your product/service. In this situation you should be sympathetic with them and provide a solution to their issue to help them overcome their doubts and move forward with the transaction.

You can encounter an objection at any point within the process. Because of this, it is essential that whenever possible, you anticipate and prepare for any resistance that the potential customer might face in response to your suggestions.

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Closing

Like the name implies that this is the area we specialise in here at The Elite Closing Academy. Closing is the a key stage of the sales process where all your hard work leads. It is now that you employ certain tactics to finally convince the client to affirmatively say yes. Summarise with confidence and believe they are going to accept what you are offering. If you sense hesitance then offer incentives and resolve any remaining issues by offering solutions to increase the extra value. Enrol with The Academy today for elite value based sales training.

Sometimes you need to members with sales training programs necessary to navigate rejection and use this to gain advantage.

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Follow up

Wherever possible, it is vital to follow up with key accounts after agreeing deals. It could be to implement a portion of the deal into effect for the customer , or to offer post-purchase customer support. This is crucial to build customer loyalty . If you think they might be attracted to other products or services, could be where your buying process restarts.

In the Elite Closing Academy, we will guide you through each step of this process. We will ensure that your sales teams are skilled at closing and will almost be sure that your organisation converts leads into great sales results.

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Sales Training

SERVICES WE OFFER: What are they?

We provide impactful sales training courses with an emphasis on both technical skills development and the nurturing of soft skills which contribute to great sales performance. What’s the purpose of account management staff mastering the latest CRM software released when they are unable to build a rapport with client groups, empathise with their buyer pain points and offer the necessary solutions.

It is our responsibility to guide you on your journey to becoming a well-rounded, multi-faceted salesperson, capable of forming stronger buyer seller relationships. We can help people become an indispensable asset to any sales team, within any organisation.

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Live sales training courses

We offer monthly 3 day sales training courses at the ECA headquarters in Birmingham. These in-person sales training programs will not just teach you about what is involved in the sales cycle and how to get prospects through into the sales funnel, you will be able to put the knowledge you’ve acquired into practice.

We can provide you with the chance to get on the phone LIVE in the classes and be guided through the closing process. If you are confident enough to try, applying your new skills in real-world scenarios in this manner can help you improve your professional selling skills and allow you to see a measurable increase of your sales performance.

This kind of experience is what other online sales training programs cannot provide. In-person sales training courses give you an opportunity to connect direct with one of one of our sales professionals and also discuss the issues with fellow attendees, offering a distinct benefit in comparison to online training options.

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The elite sales training courses could be the solution your company needs! Improve the skills of the skills of your sales teams – from sales rep positions, to sales management, to sales directors. The knowledge you are able to be learned here will be beneficial to sales professionals of all experience levels and is available to take your time learning on your own pace. Create the best sales team possible.

Learn more about our three essential techniques that once learnt, can be used to improve your selling process and sales culture. Benefit from the advantages that these effective sales training programs provide, resolve customer concerns, build relationships and close more deals.

If you are looking for Sales Training Courses, you must check out our information and also our REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course designed to help you increase the number of deals you close than you are currently able to.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We will teach you how to take prospects from lead to sale by completing our Level 4 Accredited Sales Skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

Sales skills workshops at our academy , which teach the Elite way of closing sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR MAIN AIM IS TO HELP YOU CONVERT MORE LEADS INTO PAYING CUSTOMERS

FOUNDATION

This challenges all standard sales techniques and processes:

  • Your attitude to Serving to Selling and Closing

  • Your understanding of the distinction between Selling, Serving and Closing

  • The Prospecting Journey: How to get rid of features and benefits that are sold and get the right to ask a closing question.

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MINDSET

Having an energy and level of thinking that’s distinct from the majority of salespeople today.

Ingraining in your mind the steps to follow no matter what happens: Becoming Purposeful, Professional, as well as Persistent.

LANGUAGE

This challenges all standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to ask word-class questions that will help you find the truth, without dwelling on superficial ‘problems’ which don’t exist!

How to avoid bringing ‘NO into play (known as the 5 W’s and an H)

PLUS: the ability to read body language, making sure that all verbal and non-verbal communication is covered

 

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TECHNIQUES

Deep dive 3 elite techniques that, when used and practiced on a day-to-day basis can yield greater results.

Learn skills that you can begin implementing immediately directly as a result of this training.

SCRIPTS

Have something to rely on, knowing what you need to say to get them to the next step to obtain the result that you know they require. Walk away with a bespoke script to use the next time you interact with a qualified lead.

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Three targets

Do you know your target consumer?

As a salesperson do you have the ability to close up to 70 percent of your sales?

Do you understand the needs of your target customer and what services you can offer them to solve their problems and make their lives easier?

What can you help them with in order to resolve their issues?

Would you like to improve your sales conversion?

Management of sales and sales teams spend much quality time attempting to create leads and close the deal. By using the methods we teach in our sales skills courses and training you can make the most of sales opportunities, save so much time and feel at ease in your ability to get the decision you need to close a sale.

Our Elite Closing Academy provides the best sales training programs to give you the knowledge and tools needed to increase you sales to the next step.

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Values Circle

THE
  ACADEMY

If you’re not happy with the way your sales department is conducted and would like to see it continuously increase, then ‘The Academy’ is the ideal place for you to secure your business’s future.

Our Academy is great for anyone who is:

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Speakers:

Do you wish to boost sales in the back of the room by fully engaging your audience?

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Property Investors:

If you're not happy with how the sales function operates and want to see it continue to increase, then 'The Academy' can be the right place to build your business's future.

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Consultants:

People who want to ease the anxiety of selling and increase the number of clients you close on a regular basis.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there is one thing that all our clients have in common they all have a view on our TEAM in the office with us at Elite Closing Academy.

We are extremely pleased with the quality of our training team and the feedback we receive from our clients. They’re available to help you in any way to determine what your business requires to grow the capabilities of its sales teams and advance sales account management operations.

We’re here to help ensure that your sales convert rates are improved by providing you with all the sales skills, confidence and strategies you require to move your business to the next level and expand.

REQUEST BROCHURE

Find out all the details about the Elite Closing Members Academy, our different annual programmes and our ongoing Elite closing classes and assistance. Get you and your sales team to the next level!

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