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Advanced Sales Training – Burtree Ford

If you’re not completely satisfied with the way your sales structure operates and want to see ongoing development then “Elite Closing Academy” is the perfect place to be.

If you are looking to improve your business’s sales team and future, or develop yourself as a professional and build a successful sales career, The Academy will teach you all you need to be aware of. Starting with sales prospecting, value proposition and guiding the customer through your sales funnel to closing deals confidently – every time.

Our sales training courses

Perhaps you’ve enrolled in sales training courses in the past and believe you’ve got all you need to know. What sets us apart from other courses? The Academy is a specialist training provider offering sales training courses focused on the one element of sales performance that will truly help you excel – closing the sale.

You will learn how to approach any potential customer, whether you are trying to contact a person who gave you a business card at an event, following up a general enquiry or getting in touch with a prospect that viewed your website.

But how do you turn leads into sales?

We provide sales training courses that give you with the self-assurance and sales process skills needed to engage buyers and convert early-stage leads into closed deals, without appearing pushy or manipulative.

Our expert sales coaching team will teach you the sales techniques and personal qualities needed to get to the ultimate decision-maker and increase sales conversion rates by 30 to 70%. Our proven strategies can help you close more deals than you ever thought was feasible! You can become sales leaders in your industry and close major sales to major customers.

Why are "selling skills" key for big wins?

Whatever sector you work in, there will always be a desire for sales skills and sales professionals – we all have something to sell!

Training for sales management is crucial. Proficient selling skills are crucial for any position, however specifically in sales management specifically, without knowing the right sales methodology it is likely that you are burning leads and wasting a lot of your time and cash.

Sales professionals must be capable of building a sales strategy that is thoroughly optimised for the customer they are targeting, with the best practices and tailored processes which establish the foundation to an organisation’s sales effectiveness and overall success. This is where The Academy’s sales training courses focus attention.

Salesperson stereotype

Imagine a typical salesperson

We’ve encountered the stereotyped salesperson – imagine a sales manager at a car dealership for example. A lively, quick-talking extrovert who you can imagine repeating the same tiresome script to each customer they meet. They a word in and they throw all the sales jargon at you in such a way it feels like they’re talking at you, not to you. This way of selling gives the impression that the customer’s cash is more valuable to them than their happiness.

This is among one of the most common mistakes made by sales professionals. A lot of salespeople don’t realise that selling is a two-way interaction. Engaging in active listening allows you to recognise customer concerns and gives you the chance to address buyer pain points. This can add value to the product or service you want to sell and suddenly provides  your business with an edge over your competitors.

Customers want to feel they are heard and that you are doing everything in your power help and support them to their purchasing decision. This kind of customer support you in closing deals for you and your business, it will also boost the likelihood for repeat business.

Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how to make more sales.

THE SALES
  PROCESS

In order to convert a prospective customer from an initial lead to a finalised deal, you as a salesperson must adhere to a certain framework made up of important and repeatable steps. This is called the sales process or the sales cycle. Our sales training programs will give you the knowledge and tools necessary to master this process.

Prospecting

Prospecting is the initial phase of this sales process. Here you will manage sales opportunities, research potential customers and reach out to contacts with the aim of generating leads and secure the business.

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Qualifying

Qualifying leads is a crucial procedure that decides the leads you will consider as your top priority to follow up with. These leads should be organised by the likelihood of them becoming a customer and this can be based on your primary data, secondary statistics or even customer personas.

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Preparation

At this stage you should spend time getting to know the person/organisation you plan to pitch to and get to know their business and industry as a whole. This will allow you pinpoint potential pain points which you can then provide a solution to with your product or service as well as resolve customer concerns. Being aware of your customer’s circumstances will make you appear more credible and increase the likelihood of achieving good sales results.

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Presentation

This is a very important element of the sales process. This is where you can tell your prospects how your product/service is valuable to them, based on the research you’ve previously done.

Back up your assertions with data and statistics. A solution-based approach can only work if your convince the client that your product/service can actually solve their issues and provide additional value.

Make sure you are aware of your audience – what approach should you use with this lead in order to start conversation and establish an emotional connection? The conversation will aid in learning more information to incorporate into your pitch.

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Objection Handling

The handling of objections is where your abilities and soft skills will shine. A customer might have concerns about your product/service. In this scenario, you empathise with them and provide a solution to their concerns which will assist them in overcoming their uncertainty and progress the transaction.

It is possible to face objection at any stage of the process. Because of this, it is essential that whenever possible, you anticipate and anticipate any opposition that the potential customer might face in response to your ideas.

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Closing

Like the name implies, this is our speciality here at The Elite Closing Academy. Closing is the stage in the sales process where all your effort pays off. Now is the time to employ certain tactics to finally persuade the customer to affirmatively say yes. Summarise with confidence and believe that they will say yes. If you feel they are hesitant then offer incentives and resolve any remaining issues by offering solutions to increase the extra value. Sign up with The Academy today for elite value based sales training.

Sometimes you need to play the long game. Studies have shown that the majority of prospects have reported saying “no” at least four times before finally saying “yes”. The Academy can provide you with the sales training programs necessary to manage rejection and use this to gain advantage.

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Follow up

When possible, it’s important to follow-up on key accounts after agreeing deals. It could be to implement a portion of the deal into action for the customer or to offer post-purchase customer support. This is key to building trust with your customers and, if you think they might be attracted to other products or services, this could be the place where you start the buying process restarts.

At the Elite Closing Academy, we will help you through each stage of the process. We will ensure that your sales teams are skilled at closing and can almost guarantee your organisation will convert leads into excellent sales results.

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Sales Training

SERVICES WE OFFER: What are they?

We provide impactful sales training courses with a focus on both technical skills development and the nurturing of soft skills that contribute to a high sales performance. What’s the use in account management staff mastering the latest CRM software, when they are unable to establish a relationship customer groups, empathise with their buyer pain points and offer the solution.

It is our duty to help you grow into a well-rounded, multi-faceted salesperson who can build stronger buyer seller relationships. We can assist you in becoming an essential part of any sales team, within any business.

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Live sales training courses

We provide monthly, three-day sales training courses at the ECA headquarters in Birmingham. These in-person sales training programs will not only provide you with the knowledge of the sales cycle and how to move prospects through to the sales funnel, you will be able to put everything you learn into practice.

We will give you the opportunity to get on a sales call LIVE in the classes and be coached through the closing process. If you are confident enough to give it a go, putting your new knowledge in real-world scenarios this way will help you develop the professional selling skills and allow you to see a measurable improvement of the quality of your sales performance.

This experience is something that online sales training programs cannot offer you. In-person sales training courses give you an opportunity to connect directly with one of our sales professionals and also discuss the issues with fellow participants, which is a distinct benefit when compared to online training options.

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The elite sales training courses could be the perfect solution for your company! Improve the skills of your sales teams – from sales rep positions, to sales management, to sales directors. The information you will be able to learn here will be useful to sales professionals of all experience levels. It is also available to take your time learning at your own pace. Develop your best sales team possible.

Delve deep into our three key techniques that after learning, can be used to improve your selling process and sales culture. Reap the benefits that our effective sales training programs provide, resolve customer concerns, build relationships and close more sales.

If you’re in search of Sales Training Courses, you must look into our course offerings, and our REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course aimed at helping you to increase the number of deals you close than you currently do.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We show you how to move prospects from lead to sale with our Level 4 Accredited Selling Skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

Sales skills workshops at our academy to teach the Elite way of closing sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR MAIN GOAL IS TO HELP YOU CONVERT MORE LEADS INTO PAYING CUSTOMERS

FOUNDATION

This challenges all standard sales techniques and processes:

  • Your attitude to Serving to Selling and Closing

  • The understanding you have of the difference between Selling, Serving and Closing

  • The Prospecting Journey: How to remove features and benefits that are sold and gain the right to ask a closing question.

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MINDSET

Being spirited with a sharp level of thinking that’s distinct from nearly all salespeople out there right now.

Ingraining in your mind a process that you will follow regardless of what happens: Becoming Purposeful, Professional, as well as Persistent.

LANGUAGE

This challenges all the standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to ask word-class questions which help you discover the truth, without focusing on surface-level ‘problems’ which don’t exist!

How you can avoid bringing “NO to play (known by the acronym 5 W’s & an H)

PLUS: the ability to read body language to ensure that all verbal and non-verbal communication is included

 

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TECHNIQUES

Deep dive 3 techniques that – when used and practiced on a day-to-day basis will yield better results.

You will learn skills you can begin implementing immediately directly as a result of this training.

SCRIPTS

Have something to rely on, knowing what you need you can say to move them onto the logical next step to get them the outcome you’re sure they want. Walk away with a bespoke script to use the next time you deal with a qualified lead.

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Three targets

Do you know your target customer?

As a salesperson do you have the ability to close up to 70% of your sales?

Do you know what your ideal customer is looking for and the services you could offer them to solve their problems and make their lives more convenient?

What can you serve them with in order to resolve their issues?

Do you want to increase your sales conversion?

Management of sales along with sales teams spend much quality time striving to generate leads and close in on sales. Utilising the strategies we have taught in the sales skills courses and training you will be able to make the most out of sales opportunities, save so much time and feel confident in your ability to get the decision you need to close a sale.

The Elite Closing Academy provides the best sales training programs to equip you with the knowledge and tools you need to increase you sales to the next step.

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Values Circle

THE
  ACADEMY

If you’re unhappy with the way your sales department is conducted and would like to see it continuously improve, then ‘The Academy’ is the right place for you to solidify your businesses future.

Our Academy is great for anyone who is:

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Speakers:

Do you want to increase sales in the the far end of the room, by engaging your audience fully?

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Property Investors:

If you're not happy with how the sales function performs and you want to see it continuously increase, then 'The Academy' can be the right place to help you secure your company's future.

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Coaches:

People who want to ease the anxiety of sales conversations and increase the number of clients you close regularly.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there is one thing that all our clients have in common is their opinions on our Team in the office in Elite Closing Academy.

We are extremely pleased with the quality of our training team and the feedback we get from our customers. They are available to assist you in any way in determining what your business requires to grow its sales teams and advance sales account management operations.

We’re here to make sure your sales conversion rates improve by helping you acquire all the sales skills, confidence and methods you need to propel your business forward and grow.

REQUEST BROCHURE

Get the full low-down on how to take advantage of the Elite Closing Members Academy, our annual training programs, and on-going Elite closing classes and support. Bring you and your sales team to the next level!

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