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Advanced Sales Training – Burton Latimer

If you’re not completely happy with the way your sales structure operates and want to be a part of ongoing development then “Elite Closing Academy” is the place to be.

It doesn’t matter if you want to strengthen your businesses sales team and future, or develop yourself as a professional and create a successful sales career, The Academy is here to teach you all you need to know. Starting with sales prospecting, value proposition and helping the customer navigate the sales funnel to closing deals with confidence – every time.

Our sales training programmes

You might have enrolled onto sales training courses in the past and think you’ve learned everything there is to know. What is it that sets us apart from others? The Academy is a specialist training provider offering sales training courses that focus on the one factor of sales performance that will truly assist you in achieving your goals – closing the sale.

You will learn how to approach any potential new client, whether you are reaching out to a contact who gave you a business card at an event, following up an enquiry or contacting someone who has visited your site.

But how can you turn leads into sales?

We provide sales training courses that provide you with the self-confidence and sales process skills needed to engage buyers and convert early-stage leads into closed sales, without appearing manipulative or invasive.

Our highly skilled sales coaching team will teach you the sales techniques and personal qualities required in order to reach the final decision-maker and improve sales conversion rates by 30-70 percent. Our proven strategies will enable you to close more sales than you thought was feasible! Become sales leaders in your industry and close major sales to major customers.

Why are "selling skills" critical for big wins?

Whatever sector you are working in, there will always be a demand to develop sales skills and sales professionals – we all have something to sell!

Sales management training is key. Professional selling skills are crucial for any job role, but in sales management specifically, without learning the correct sales methodology it is likely that you are burning leads and wasting a lot of your time and money.

Sales professionals must be able to develop a sales strategy that is thoroughly optimised for the target customer, using best practices and tailored processes which will set the foundation for an organisation’s sales effectiveness and overall success. This is where The Academy’s sales training courses come in.

Salesperson stereotype

Imagine a typical salesperson

Chances are that we have seen the stereotypical salesperson – imagine a sales manager at a car dealership for instance. A lively, quick-talking extrovert reeling off the same tiresome script to each customer they encounter. They won’t allow you to get a word in and throw all the sales jargon at you in such a way it feels like they’re talking at you, not to you. This method of selling creates the impression that the client’s cash is more valuable to them than their happiness.

This is one of the most common mistakes made by sales professionals. A lot of salespeople don’t realise that selling is a two-way interaction. Engaging in active listening allows you to identify customer concerns and gives you the chance to address buyer pain points. This increases the value of your product or service that you’re trying to sell and suddenly provides  you with an advantage over most competitors.

Customers want to know that they are being heard and you are doing your best to help and support them to their purchasing decision. Not only does this type of customer service help close deals for you and your organisation, but it also increases the chance of repeat business.

Our sales training classes that emphasise the importance of relationship selling and prioritise the customer experience, taking you through the entire sales process and explaining how to close more sales.

THE SALES
  PROCESS

To convert a potential customer from an initial lead into a closed deal, you as a salesperson must adhere to a certain structure that is comprised of crucial and repeatable steps. This is known as the sales process or the sales cycle. The sales training programs will give you the tools and information needed to master this technique.

Prospecting

Prospecting is the initial phase of your sales process. In this stage, you’ll manage sales opportunities, research prospective customers and connect with contacts with the aim of generating leads and secure business.

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Qualifying

Qualifying leads is a necessary procedure to determine which leads to consider as the most important to follow up with. Leads should be classified by the possibility of them becoming a client This could be based on your primary data, secondary statistics or customer personas.

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Preparation

At this point, make sure you get familiar with the company or person you plan to pitch to and get to know their business and industry in general. This will enable you to find potential pain points which you can then provide solutions to using your service or product or resolve customer concerns. Knowing the needs of your customer’s circumstance will help you appear more trustworthy and increase your chance of getting good sales results.

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Presentation

This is a very important aspect in this stage of the sales process. This is where you can tell your prospect how your product or service is valuable to them, using the research you’ve previously carried out.

Support your claims by proving your them with statistics and data. A solution-based strategy can only be successful if you prove to the customer that your product/service can actually solve their problems and bring additional value.

Ensure you know your audience – what approach should you employ with this pitch in order to start conversation and develop a relationship? Conversation will only aid in learning more information to incorporate into your pitch.

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Objection Handling

The handling of objections is where your soft skills shine. Customers may have questions based on concern about your product/service. In this scenario you must be empathetic and offer them a counter to their concerns to help them overcome their doubts and move forward with the transaction.

You can encounter an objection at any point within the process. This is why it is crucial that whenever possible, you anticipate and anticipate any objection the lead may have to your ideas.

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Closing

As the name suggests it is what we do here at The Elite Closing Academy. Closing is the a key stage of the sales process where all your efforts lead to. This is the moment to use certain strategies to persuade the customer to say yes. Summarise with confidence and assume they are going to accept what you are offering. If you feel they are hesitant, offer incentives and address any remaining issues by offering solutions to bring extra value. Join The Academy today for elite value based sales training.

Sometimes you need to play the long game. research has revealed that the majority of prospects say “no” at least four times before finally saying “yes”. The Academy will provide you with the sales training programs necessary to navigate rejection and use it to your advantage.

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Follow up

When possible, it’s important to follow-up to key accounts after agreeing deals. This could be to implement a portion of the deal into effect for the customer , or to offer after-purchase support for customers. This is key to building customer loyalty . If you suspect that they are interested in other products or services, could be where your buying process restarts.

In the Elite Closing Academy, we will guide you through every stage of the procedure. We ensure that sales teams are skilled at closing, and we can almost ensure that your business converts leads into great sales results.

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Sales Training

SERVICES WE OFFER: What are they?

We offer impactful sales training courses with an emphasis on both technical skills development and the nurturing of soft skills that contribute to a high sales performance. What’s the point of account management staff mastering the most recent CRM software when they are unable to build a rapport with client groups, empathise with their buyer pain points and offer the solution.

It is our job to guide you on your journey to becoming a versatile, well-rounded salesperson, capable of forming stronger buyer seller relationships. We can help people become an indispensable asset to any sales team, within any organisation.

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Live sales training courses

We offer monthly 3-day sales training courses at the ECA headquarters in Birmingham. These in-person sales training programs will not only teach you all about how to manage the sales cycle and how to get prospects through into the sales funnel, you will be able to put everything you learn into action.

We will provide you with the chance to get on a sales call LIVE in the classes and be coached through the closing process. If you’re confident enough to take on the challenge, using your new knowledge in real-world scenarios this way will allow you to develop the professional selling skills and allow you to experience a noticeable increase of the quality of your sales performance.

This experience is something that online sales training programs cannot offer you. Our in-person sales training courses give you the unique opportunity to interact direct with one of the sales professionals and also discuss issues with other attendees, a clear benefit over online training options.

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The elite sales training courses could be the solution your company needs! Upskill all of your sales teams – from sales rep posts, through to sales management, to sales directors. The knowledge you are able to you here is beneficial to sales professionals of all experience levels. It is also available to take your time learning in your own pace. Build the best sales team possible.

Learn more about the three fundamental techniques we have developed that, when learned, can be applied to your own selling process and sales culture. Profit from the benefits the effective sales training programs provide, resolve customer concerns, build relationships and close more deals.

If you are looking for Sales Training Courses, you must look into our course offerings and also the REVIEWS on Google!

ACCREDITED SALES ACCELERATOR LEVEL 3

1 DAY

A one-day training course is designed to help you increase the number of deals you close than you do currently.

ACCREDITED 3 DAY TRAINING LEVEL 4

3 DAYS

We teach you how to move prospects from lead to sale with our Level 4 Accredited Sales skills training.

THE
ACADEMY

ELITE CLOSING ACADEMY

We offer sales skills workshops at our academy , which teach the Elite way to close sales.

Customer have rated us Excellent

I've been working with the Elite Closing Academy now for about 9 months and found the whole experience really rewarding and of huge benefit to my business.

​Ian Watson
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OUR MAIN AIM IS TO HELP YOU TURN MORE PROSPECTS INTO CUSTOMERS

FOUNDATION

This challenges all conventional sales techniques and processes:

  • Your attitude towards serving, Selling and Closing

  • Understanding of the differences between serving, selling and Closing

  • The Prospecting Journey How to remove benefits and features selling and gain the right to ask the closing question.

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MINDSET

Being spirited with a sharp level of thinking that’s different to almost all salespeople today.

Ingraining in your mind the steps to follow no matter what happens: Becoming Purposeful, Professional, and Persistent.

LANGUAGE

This challenges all the standard sales methodology and processes:

WHAT to say, what not say and WHEN

How to pose insightful world-class questions which help you discover the truth, without dwelling on surface-level ‘problems’ which don’t exist!

How to avoid bringing ‘NO into play (known by the acronym 5 W’s & an H)

PLUS: how to read body language, ensuring all verbal and non-verbal communication is covered

 

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TECHNIQUES

Deep dive into 3 elite techniques that – when used and practiced on a day-to-day basis will yield better results.

Learn skills that you can implement immediately directly as a result of this course.

SCRIPTS

Have something to rely on, knowing what you need to say to get them to the next step to obtain the outcome you’re sure they want. Leave with a customised script to use the next time you interact with a qualified lead.

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Three targets

Do you know your target customer?

As a sales professional do you know how to close up to 70 percent of your deals?

Do you understand what your ideal customer is looking for and what services you can offer them to help solve their issues and make their life easier?

What can you serve them with to solve their problems?

Do you want to boost the conversion rate of your sales?

The sales management team as well as sales teams spend much quality time trying to generate leads and close the sale. Utilising the strategies we have taught in the sales skills courses and training you can maximise the value out of sales opportunities, save so much time and feel confident in your ability to get the decision you need to close a deal.

The Elite Closing Academy provides the best sales training programs to give you the knowledge and tools needed to take your sales to the next level.

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Values Circle

THE
  ACADEMY

If you’re unhappy with the way the sales function operates and want to see it continuously improve, then ‘The Academy’ is the right place to help you secure your business’s future.

Our Academy is great for anyone who is:

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Speakers:

Are you looking to boost sales in the back of the room by fully engaging your audience?

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Property Investors:

If you're not happy with the way your sales department operates and want to see it continually increase, then 'The Academy' can be the ideal place for you to solidify your businesses future.

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Consultants:

People who want to ease the anxiety of sales conversations and increase the number of clients you close regularly.

What an amazing way of looking at the sales and closing process! I've been working with Matt and the team now for 9 months, and it truly is a great experience!.

Michael Nagles
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Elite Closing Academy Team

If there’s something ALL of our clients share, it is their opinion on the quality of our Team that we have here in Elite Closing Academy.

We are very proud of our training team and the feedback we receive from our clients. They’re here to assist you in any manner possible in determining what your business needs to build its sales teams and advance sales account management operations.

We are here to ensure your sales conversion rates improve by helping you acquire the sales skills, confidence and strategies you require to move your business to the next level and grow.

REQUEST BROCHURE

Get the complete details on our Elite Closing Members Academy, our various annual programs and on-going Elite closing classes and assistance. Get the performance of your sales team to the next level!

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